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Brand Identity

No ordinary motion.

NOMV. livery on a green three-wheeler truck
My role
Brand identity and apparel graphics
Discipline
Brand Identity
Tools
Illustrator, Photoshop
Deliverables
Wordmark, T-shirt front & back prints, Social stories, Poster, Vehicle livery

Overview

NOMV. stands for No Ordinary Motion. The identity uses a heavy, forward-leaning italic wordmark that reads like movement, paired with an acid-lime accent against black and white.

It is applied to a T-shirt line with a camera-themed back print, social stories, a city light-box poster and a green three-wheeler truck lettered “Pictures to go — since 2020”.

NOMV. 2026 T-shirt with label callouts on lime
NOMV. poster with a T-shirt hanging in a forest
NOMV. story with back print
NOMV. lime story
NOMV. truck story

Color

Acid Lime

#CCFF01

Ink

#0F100C

Livery Green

#2F4A33

Paper

#F4F4F2

NOMV. back print worn in a café
NOMV. white T-shirt hanging outdoors
NOMV. poster in a street light box

Next project

Cactus House

Coffee. Est. 2025.

Cactus House coffee cups under an espresso machine